Published On Jun 24, 2024
Here’s another QCDA Talk with Roushan K P, a Chartered Accountant who has worked with businesses for over 10 years and handled marketing budgets exceeding 200 crores.
This video starts with finance and then elaborates on marketing, branding, and various tools. This video surely gonna help businesses, marketing, sales, HR, and more. The expert explains how companies set their marketing or campaign budget at the beginning of a financial year and how a launching campaign varies based on that budget. They also provide a brief overview of how to calculate ROI in mass media and affordable ways to grow businesses.
This video discusses the impact of brand ambassadors on businesses and the need for separate departments for marketing and sales. It also explains how Malabar Gold and Diamonds achieved the 19th position among the world’s most luxurious brands and details the strategies they used to reach this position.
#podacast #marketanalysis #financetips #cdaacademy #businesstalk
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