In this podcast episode, Saer Imad shares his unique career journey from corporate banking in Lebanon to becoming a key figure in Dubai's food and beverage industry.

Saer discusses his early career advising entrepreneurs at the Mohammed Bin Rashid Establishment for Young Business Leaders, where he first gained insights into the F&B world.

He then shares how he transitioned from an advisor to a hands-on operator, building and franchising brands like JJ Chicken and Derwendi. Saer reflects on the challenges of brand building, the importance of adaptability, and the lessons learned from his experiences in expanding F&B brands internationally.

00:00:00 Building a Restaurant Business from Scratch
00:06:19 Transition to Boutique F&B Operator
00:12:07 A Lesson in Innovation: Reimagining a Business Idea
00:18:21 Adapting Restaurant Franchise to Market Demands
00:24:59 Navigating Restaurant KPIs for Success
00:30:52 Overcoming Business Challenges: Theoretical vs. Actual Costs
00:36:48 The Pros and Cons of Franchise Ownership
00:43:07 Global Community Building
00:49:19 Transitioning to a Delegative Leadership Style

Find us online:
Ashish Tulsian -   / ashishtulsian  
Saer Imad-   / saer-imad-a749296