In this video, I describe the evolution of the golf ball and the notorious rise of Titlist's Pro-V1. How golf balls were designed in a specific way but it wasn't until the Pro-V1 which brought two characteristics which shaped modern-day golf balls. Power and Control. The innovation by Titleist has created a weapon which golfers are hitting the ball farther and farther. However, what seems like a good thing on its surface has actually brought an interesting debate to the golf world. Are Golf balls becoming too powerful? Since the 1980s, driving distance has increased substantially. Old golf courses are to designed to withstand this generational change. Par-5s are now becoming Par 3s. More land mass is having to be used and complete overhauls of golf courses are underway in order to accommodate this change. This begs the question, are golf balls becoming too powerful?

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