AMPscript Lesson 3: Dynamic Email Content using AMPscript in Salesforce Marketing Cloud
Cameron Robert Cameron Robert
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 Published On Jul 26, 2023

Cameron Robert completes the 3-part AMPscript learning course with Lesson 3, combining the learnings from the first 2 lessons to complete a small AMPscript email personalisation project.

The outcome of this lesson will be to develop a single email with multiple forms of dynamic values and content.

0:00 - Introduction
0:30 - Lesson 3 Overview
2:19 - Building AMPscript Conditional Logic
9:52 - AMPscript LookupRows Overview
11:28 - Build AMPscript LookupRows function
15:22 - Adding and Formatting a DateTime AMPscript Function
23:03 - Email Formatting
23:58 - Dynamic Email Text Styles
31:25 - Fixing AMPscript errors
33:16 - AMPscript Syntax in HTML vs Text
35:22 - Summary


Salesforce Marketing Cloud Introduction to AMPscript:
• Lesson 1:    • AMPscript Lesson 1: Introduction to A...  
• Lesson 2:    • AMPscript Lesson 2: AMPscript Lookups...  

Salesforce Documentation:
• AMPscript Trailhead: https://trailhead.salesforce.com/sear...
• AMPscript Syntax Guide: https://developer.salesforce.com/docs...

Sample Rows & Event Log Data:
• Github: https://github.com/camrobert/Salesfor...

Related Videos:
• AMPscript Lookup:    • AMPscript Lookup - Salesforce Marketi...  
• AMPscript Exercise 01:    • AMPscript Exercise AMP-E01 - IF State...  


Contact:
  / camrobert  
https://www.cameronrobert.com.au/
  / auscamrobert  

Music: https://www.bensound.com

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