I interviewed James Hobson aka the Hacksmith about the struggles and cost of being YouTube's real life Iron Man. Thanks .Store for sponsoring. Get your branded .Store domain for your merch store for $0.99: https://www.creators.store/jon (code: JON)

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We also discussed the struggle of running a business on YouTube, how James has sold millions of dollars in mini sabers, built Captain America's shield and real life light sabers, and what actually went into creating videos like John Wick’s Bulletproof Suit, Thor’s Stormbreaker, Self Healing Wolverine Claws, and 4000° Plasma Proto-Lightsaber Build.

Special thank you to Danny Bui, Pouya Mirzaei, and the Origin Films team for filming this interview and our Hacksmith Studio Tour. Highly recommend working with them if you're ever in Toronto.

0:00 - 0:50 Who Is The Hacksmith?
0:50 - 3:20 How Hacksmith Makes (And Spends) Money
3:20 - 5:02 Building World’s First Lightsaber
5:02 - 6:50 Quitting Job For YouTube
6:50 - 10:27 Struggle of Running a YT Business
10:27 - 12:44 How Can You Inspire…If You Go Broke?
12:44 - 17:37 $100K To Make A Video
17:37 - 20:37 Creating Because You Have To, Not Want To
20:37 - 26:31 Quitting YouTube
26:31 - 33:00 Growing Too Fast, Too Quickly
33:00 - 40:12 Lessons From Grant Thompson (The King of Random)
40:12 - 48:49 Hero vs. Hub Content
48:49 - 56:22 Hacksmith Income Breakdown
56:22 - 1:07:32 Problems With Hollywood (John Wick’s Bulletproof Suit)
1:07:32 - 1:11:56 Selling $1M of Mini-Sabers In A Week
1:11:56 - 1:18:23 Building World’s First Cordless Lightsaber
1:18:23 - 1:23:06 What Makes A Good Video?
1:23:06 - 1:32:39 MrBeast’s Advice To Hacksmith
1:32:39 - 1:36:14 Creator Burnout & Fears
1:36:14 - 1:38:27 Future of Hacksmith Industries
1:38:27 - 1:41:44 Inspiring Fans to Become Engineers

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CREATOR TOOLS:
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GEAR:
► Microphone: https://amzn.to/2ULckY7
► Lights: https://amzn.to/2YzwaGX
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ABOUT JON:

One of few marketers to work at both YouTube and Instagram, Jon Youshaei has been featured in Business Insider, Time, and Inc Magazine and known as the "Creators' Creator"

During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and brands to grow their audience and their incomes. During three years at Instagram, Jon helped build their creator team to empower even more creators to grow and monetize.

Now a creator himself, Jon has garnered 700K+ followers, 300M+ views, and has interviewed Logan Paul, Paris Hilton, Terry Crews, Charli D'Amelio, Danny Duncan, Mark Rober, and more. He's been sponsored by top brands like American Express, HubSpot, Fiverr, and Microsoft and got signed by CAA.