Hey guys! Does billboard advertising make sense in the age of digital marketing? Answer: Yes! And no...

In this video, I'll cover:
Which factors to calculate to see if a billboard makes sense
The typical costs for a billboard
Cost per impression calculations
Additional factors that will impact costs
How to understand metrics on billboards
How to determine if digital ads are cheaper than billboards
The pros and costs of billboard advertising
One major challenge to be aware of when it comes to ROI

Here is some chapters to help you navigate this video:
0:00 Does Billboard Advertising Make Sense
0:40 Driving you still see Billboards Everywhere
0:55 So Should you Advertise on Billboards?
1:12 Breaking down the benefits of Billboard Advertising
1:35 Cost of a Billboard per Impression
2:18 Comparing Billboards to Digital Ads
3:00 So Billboards can make sense!
3:35 Prediction about Billboard Advertising in Next 5 Years
3:50 One more consideration when looking at Billboard Advertising
4:50 What to do when Negotiating a Billboard Ad Buy
5:20 Conclusion to Episode

Some valuable links:
Website - https://www.jaredvandermeer.com
Free Stuff - https://www.jaredvandermeer.com/free-...
My Book - http://viewbook.at/if-you-sell-you-lose
Contact Me - https://www.jaredvandermeer.com/contact/