The Balaclava Queen: How This Woman Built a Motorcycle Business from Scratch | Ep #17
Philip Khao Philip Khao
80 subscribers
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3

 Published On Oct 6, 2024

In this episode, we're joined by Christine Yang, founder of RIDER SZN, a trailblazing motorcycle apparel brand redefining style and comfort for riders.

Christine shares how a corporate layoff became her entrepreneurial catalyst, why spending six months unemployed led to her biggest breakthrough, and how her father's unconventional advice changed the course of her career.

She also talks about the power of perfecting a product before heavy marketing, why customer advocacy can be more powerful than traditional advertising, and how solving your own problems can lead to a successful business.

If you want to learn how to turn your passion into a thriving business and create products that sell themselves, then make sure to listen to this episode!

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SHOW NOTES LINKS

https://riderszn.com/
  / riderszn  
  / riderszn  
  / riderszn  

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LISTEN TO THE PODCAST

Spotify: https://spoti.fi/3QTXo7s
Apple Music: https://apple.co/46dyEeI
Google Podcast: https://bit.ly/3QFkw8A
Amazon Music: https://amzn.to/40Akwv8
YouTube:    / @philipkhao  

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FIND US HERE

Website: https://solveaccounting.com.au/
Facebook: https://www.facebook.com/profile.php?...
Instagram:   / philkhao  
LinkedIn:   / philipkhao  

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CONTACT US

Phone: (02) 8197 1733
Email: [email protected]

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TIME STAMPS:

00:00 - Intro
01:47 - How Christine Got Into Motorbikes
03:05 - Who Was Christine Before Rider SZN?
05:58 - Creating Rider SZN
09:59 - Christine’s Turning Point
11:48 - Rider SZN Products
17:08 - The Secret Sauce Behind Rider SZN Sales
19:17 - Christine’s First Year In Business
21:22 - Upcoming Products
22:38 - The Purpose Behind Rider SZN

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DISCLAIMER

The information provided in this podcast is for general purposes only and should not be considered personal advice. Always consult with qualified professionals or experts in the relevant field for personalised advice tailored to your specific situation.

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