22 Lighting Techniques Every Creative Director Should Know (125+ Image Examples) //

In this video, I break down 22 essential lighting techniques every creative director should understand, featuring over 125 image examples to illustrate each style.

Whether you're working on your next project or just looking to develop your visual vocabulary, I'll walk you through techniques like hard lighting, soft lighting, high key, low key, and more.

Understanding these methods will help you effectively communicate your vision with photographers and other creatives on set.

If you're a creative director or art director looking to elevate your projects and sharpen your eye for lighting, this video is packed with valuable insights!

Timestamps:
0:00 - Introduction and Overview
1:00 - Hard Lighting vs Soft Lighting
2:00 - High Key and Low Key Lighting
3:30 - Specular and Flat Lighting
5:00 - Rembrandt, Split, and Clamshell Lighting
7:00 - Backlighting, Rim Lighting, and More
9:00 - Applying These Techniques in Your Projects

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