Hey fashion lovers! In this video, I dive into the current state of the second-hand fashion industry and why Vinted has experienced a crazy boom in popularity in the last couple of years. I discuss why Gen Z are the biggest driver of growth in the second-hand industry, and how this links to the current state of the fashion industry, social media’s influence, Gen Z’s buyer habits, and their wider place in our society.

Timestamps:

[0:00] Intro
[0:59] History of Vinted
[6:54] Why does Gen Z love to buy second-hand?
[10:44] But...why Vinted?

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Sources:

Vogue: Gen Z will drive explosive growth in secondhand sales, says Thredup - https://www.voguebusiness.com/sustain...

The Guardian: The Vinted phenomenon: how one woman sold her clothes – and created a billion-dollar company - https://www.theguardian.com/fashion/2....

Forbes: Generation Z Are The Driving Force Of The Recommerce Marketplace - https://www.forbes.com/sites/katehard...

ITV Media: ITV’s This Morning Launches New Fashion Partnership with Vinted - https://www.itvmedia.co.uk/news-and-r...

Business of Apps: Depop Revenue and Usage Statistics (2024) - https://www.businessofapps.com/data/d...

Isabel Palomo-Domínguez, Rodrigo Elías-Zambrano, Víctor Álvarez-Rodríguez: Gen Z’s Motivations towards Sustainable Fashion and Eco-Friendly Brand Attributes: The Case of Vinted - https://www.mdpi.com/2071-1050/15/11/...

Ebay: Recommerce Report 2022 - https://www.ebayinc.com/recommerce-re...

Thread Up Resale Report 2023 - [https://cf-assets-tup.thredup.com/res... Report.pdf](https://cf-assets-tup.thredup.com/res...)