The exquisite fashion label Billionaire Couture was conceived in 1998 by Flavio Briatore, former Benetton and Renault team boss. Shortly after, Briatore opened the franchise of Billionaire Mansion in Sardinia’s Porto Cervo. The latest branch is located in the extravagant Taj Palace Hotel Dubai and has been planned by Briatore together with Lebanon based Pragma Group and the Indian family Nanda, who own the building. With Dubai being a second home and playground for many celebrities, one shouldn’t be surprised to hear of some big names spending their time there partying.

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