22 Pixar Storytelling Secrets Every Writer Needs to Steal
Alyssa Matesic Alyssa Matesic
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 Published On Sep 29, 2024

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What makes Pixar’s storytelling so exceptional, resonating with audiences of all ages? Their mastery of crafting emotional, engaging narratives is something all writers can learn from, and former Pixar story artist Emma Coats has revealed 22 storytelling principles that any author can apply to their work. Today, I’m breaking down all 22 rules and explaining how each one can elevate your novel.

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PIXAR’S STORYTELLING RULES:
00:46 – 1. You admire a character for trying more than for their successes.
01:42 – 2. You have to keep in mind what’s interesting to you as an audience, not what’s fun to do as a writer. They can be very different.
02:33 – 3. Trying for theme is important, but you won’t see what the story is actually about until you’re at the end of it. Now rewrite.
03:28 – 4. Once upon a time there was __. Every day, __. One day __. Because of that, __. Because of that, __. Until finally __.
04:52 – 5. Simplify. Focus. Combine characters. Hop over detours. You’ll feel like you’re losing valuable stuff but it sets you free.
05:40 – 6. What is your character good at, comfortable with? Throw the opposite at them. Challenge them. Make them respond.
06:20 – 7. Come up with your ending before you figure out your middle. Endings are hard, get yours working up front.
07:06 –8. Finish your story, even if it’s not perfect. In an ideal world you have both, but move on and do better next time.
07:51 – 9. When you’re stuck, make a list of what wouldn’t happen next. Lots of times the material to get you unstuck will show up.
08:24 – 10. Pull apart the stories you like. What you like in them is a part of you. You’ve got to recognize it before you can use it.
09:28 – 11. Putting it on paper lets you start fixing it. If it stays in your head, just an idea, you’ll never share it with anyone.
08:24 – 12. Discount the first thing that comes to mind. And the second, third, fourth…Get the obvious ones out of the way. Then surprise yourself.
10:59 – 13. Give your characters opinions. Passive/malleable might seem likable as you write, but it’s poison to an audience.
11:55 – 14. Why must you tell this story? What’s the belief burning within you that your story feeds off of? That’s the heart of it.
12:39 – 15. If you were your character, in this situation, how would you feel? Honesty lends credibility to unbelievable situations.
13:17 – 16. What are the stakes? Give us a reason to root for the character. What happens if they don’t succeed? Stack the odds against them.
14:11 – 17. No work is wasted. If it’s not working, let go and move on — it’ll come back around to be useful later.
14:41 – 18. You have to know yourself: the difference between doing your best and fussing. Story is testing, not refining.
15:24 –19 .Coincidences to get characters into trouble are great. Coincidences to get them out of it are cheating.
16:24 – 20. Take the building blocks of a movie you dislike. How do you rearrange them into what you do like?
16:48 – 21. You gotta identify with your situation and characters, can’t just write “cool.” What would make you act that way?
17:38 – 22. What’s the essence of your story? The most economical telling of it? If you know that, you can build out from there.

ABOUT ME:
My name is Alyssa Matesic, and I’m a professional book editor with nearly a decade of book publishing and editorial experience. Throughout my career, I’ve held editorial roles across both sides of the publishing industry: Big Five publishing houses and literary agencies. The goal of this channel is to help writers throughout the book writing journey—whether you're working on your manuscript or you're looking for publishing advice.

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