This video shows the BEST way to launch and test dropshipping products using Facebook ads in 2020.

0:00 Introduction
0:13 Budget for launching
1:01 Campaign level settings
1:55 Ad set level settings
3:00 Ad level settings
3:19 Phase 1 launch
4:47 Phase 2 vertical scaling
6:06 Phase 2 horizontal scaling + retargeting
6:34 Summary of strategy/method
7:09 Outro + thank you!

Don't miss out on this killer method that I use to launch, test, and vertical & horizontal scale.

Budget for launching:
- $20 per ad set. Minimum of 3 ad sets. ($60 per day)

Campaign Settings:
- Use ABO (ad set level budgets), not CBO

Ad level settings:
- Ages: 18-65+
- US only or top 4/5 (US, UK, Aus, CA, NZ)
- Automatic placements
- 7 day click, 1 day view
- Use interests that are narrow as well as broad (2M-10M-50M audience size)

Ad level:
TOTAL: 4 ads per ad set.
- 1 video
- 1 image
- 2 copies

PHASE 1:
Spend at least $30 into each ad set in order to tell whether that ad set is good enough to kill or keep running.

PHASE 2:
Turn on CBO button in the same exact campaign. NO DUPING!
Vertical scale the CBO by increasing the CBO budget by 10-20%
Horizontal scale by using retargeting + lookalikes + other interests.

THANK YOU for watching this video! Hope it was extremely educational for everyone.
Subscribe to my channel for more educational content surrounding Shopify, Dropshipping, Ecommerce, Brand-building, and MORE!

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NAME: Dave Nash
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