How do companies implement digital Customer Success strategies? Barry Klein, VP of Success and Enablement at Talroo, shares insights on leveraging technology, personalized communication, and dynamic segmentation to enhance customer engagement and drive success. The conversation delves into practical initiatives, collaborative approaches with sales teams, and the utilization of customer success platforms for efficient operations and improved customer interactions.

𝐇𝐈𝐆𝐇𝐋𝐈𝐆𝐇𝐓𝐒

◾ Learn how to enhance customer interactions through personalized communication, dynamic segmentation, and effective utilization of digital tools and technology.
◾ Discover the importance of aligning teams across departments, implementing strategic initiatives, and optimizing customer engagement for improved outcomes.
◾ Explore the benefits of leveraging customer success platforms, data analytics, and automation to streamline operations, personalize customer interactions, and drive better customer experiences and loyalty.

👍 Like, share, and subscribe for expert insights!

👉🏻 Whenever you’re ready... here are 3 ways I can help you build, optimize or scale your customer success practice:

𝟏. Grab a free copy of our Customer Success 𝙩𝙚𝙢𝙥𝙡𝙖𝙩𝙚𝙨 𝙖𝙣𝙙 𝙞𝙣𝙛𝙤𝙜𝙧𝙖𝙥𝙝𝙞𝙘𝙨
We’ve created a resource library for you to gain easy access to best practices and benchmark data. https://www.csmpractice.com/resources

𝟐. Subscribe to our CSM Practice 𝙣𝙚𝙬𝙨𝙡𝙚𝙩𝙩𝙚𝙧
Subscribe to our CSM Practice newsletter and join a community of executives and business professionals dedicated to elevating their customer success game. https://www.csmpractice.com/newslette...

𝟑. 𝙒𝙤𝙧𝙠 𝙬𝙞𝙩𝙝 𝙤𝙪𝙧 𝙩𝙚𝙖𝙢 𝙞𝙣 𝙥𝙧𝙞𝙫𝙖𝙩𝙚
If you are an executive working for a tech company, and you would like to work with our team to take your go-to-market growth strategy from ordinary to extraordinary using customer success methodologies … Just submit the 'Contact Us' form … let us know what are the key challenges you have working with clients, what you’d like us to work on together, and we’ll send you more details. https://www.csmpractice.com/cs-consul...

𝐀𝐁𝐎𝐔𝐓 𝐎𝐔𝐑 𝐆𝐔𝐄𝐒𝐓

Barry Vice President of Success at Austin-based Talroo, the data-driven job and hiring event advertising platform that helps businesses reach the candidates they need to build their essential workforce. Passionate about establishing “customers” as “partners”, Barry focuses on long-term relationships, lifetime value and establishing raving fans. With more than 30 years of experience in customer-facing and executive roles, including Vice President of Sales Engineering for Vignette Corp, Barry also spent several years running his own small business and consultancy. Barry holds a BS in Computer Science from Rensselaer Polytechnic Institute.

🔗 You may connect with Barry via LinkedIn:   / klein-barry  


𝐓𝐈𝐌𝐄 𝐒𝐓𝐀𝐌𝐏𝐒

00:00 Intro
00:45 Why Digital CS?
03:25 CS Team
04:54 Challenges with Unfit Customers
06:39 What can happen if I don’t implement digital CS?
08:03 Top 3 Initiatives
12:45 Cross-Functional Alignment
16:01 RACI Charts
17:37 Alignment Outcomes
21:08 Sales and CS Collab
23:13 Results of Implementing Change in Company
27:09 How to Improve NPS Score
29:54 Budget Talk